Pura Payments Review

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Risk Accepted
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With over 100 years of combined experience in the bankcard industry, the team at Pura Payments has seen almost everything when it comes to payment processing. After running their own businesses and seeing the lack of transparency and poor service in the merchant services industry, the team decided to form their own payment processing company to provide merchants with a better experience. Together they have worked with some of the largest companies in the industry, and now they want to leverage their expertise to better service merchants with Pura Payments.

Customer Service

As a business owner, you probably understand the importance of customer service for customer retention and satisfaction. And as a merchant, you won’t be satisfied if your payment processor has poor customer service – no matter how low their rates are.

Pura Payments wants to do more than just process payments and provide a terminal. They want to get a thorough understanding of your business, so they can help your company profit more and run more efficiently. Pura Payments will work with you to find out what you sell, what you want to sell, and how you want to sell it. They will then make recommendations to (i) limit your pain points as a merchant and (ii) better position your company to keep growing.

In addition to 24/7 support, Pura Payments provides multiple solutions for high-risk merchants and caters to both U.S. and international-based merchants. They work with merchants from a wide range of industries, including retail, online businesses, restaurants & bars, medical offices, sole proprietors, salons, education services, construction, religious affiliations, and more.

Sales hours are only from 7am to 6pm PST (Mon-Fri), but if you’re a current customer in need of support they should be available.


Whether you own a restaurant, salon, food truck, online business, or none of the above, Pura Payments should have the right equipment to help you make sales and process customer payments. They offer a wide range of cloud-based, iPad-based, and server-based POS systems in addition to multiple terminals and mobile swipers. Track inventory, run reports, and let customers add gratuity with handheld or mounted devices.

Pura Payments’ equipment is also PCI compliant and EMV certified, so you have one less thing to worry about since your liability as a merchant should be limited.


Pura Payments offers some amazing services, including:

  • No setup fees
  • No application fees
  • No cancellation or termination fees*
  • 24/7 support
  • 24-hour approval
  • Free gateway setup
  • Free equipment offers
  • Next-day funding
  • High-risk processing
  • ACH processing
  • Merchant analytics
  • E-invoicing
  • Recurring billing
  • Access to cash advance
  • Specialized loan programs

*Pura Payments doesn’t charge cancellation fees for ending your monthly service with them. However, some of their equipment offers require a 1-year contract to receive a promotional discount. If you sign up for one of these offers and choose to end your contract early, you will be charged a cancellation fee.


Pura Payments offers tiered, interchange-plus, and flat rate pricing. If you aren’t sure which model you prefer, they will work with you to find a solution that will be the most efficient and profitable for your business.

Most processing companies publicly advertise their rates as being “as low as” a specific amount, but this number often doesn’t include additional fees for other services typically needed by most businesses. Each business is unique, which is why Pura Payments works with each merchant to come up with a tailored rate plan and payment structure for their account.


Pura Payments’ experience working on both sides of the merchant services industry puts them a step above many other payment processors. Their white-glove service and solutions-based approach should help merchants grow their business and eliminate significant pain points. Some merchants might be put off by the fact that they don’t disclose specific rates, but a quick call could be all it takes to get a customized rate plan for your business.

Call Pura Payments today and see if they’re right for you!

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Our Rating
Users' Rating
*8.6 of 10

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Processor Highlights

  • No Application Fees
  • No Cancellation Fees
  • Fast, Easy Set Up
  • All Merchants are Eligible
  • No Hidden Fees
  • ACH Processing
  • 24/7 support and customer service

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