Finding The Best Credit Card Processing Company

There are many factors that should be considered before selecting a credit card processing company. The following tips can help you find the best credit card processing company for your business. Reviewing the smallest details in every aspect of the offers you find will bear huge rewards in the long run!

1. Outline Your Needs

Each business faces its own unique challenges and you should look for a credit card processing service that addresses your specific needs. If you’re the owner of a startup, ecommerce, or home-based business, your needs will vary and should be considered when looking at credit processing companies. For instance, do you need to accept international credit cards? Do you need Apple Pay combatibility? Are lower fees your number one concern? Or do your online sales require stronger security measures? Prioritize your requirements and get started on your search.

2. Get Consultations

Whether you are looking to switch companies or are just starting to accept cards, the companies you’re reviewing should offer you a detailed consultation. They should be able to help you determine your company’s needs and be able to let you know in detail how they will be able to meet those needs. The consultation should provide pricing, as well as any special features they can provide your business. They should be able to answer any questions you might have and show you the caliber of customer service they will be able to provide you down the road.

3. Sign on, Get a Specialized Installation

All credit card processing companies should offer professional installation of the equipment your business will need in order to process credit cards. The installer should be able to install any POS payment devices required, explain how the processor works and train you on how to use it. They should be able to show you all the functions the machine can perform and all the precautions you’ll need to take in order to make sure all of your transactions are secure.

4. Make Sure You Get Multiple Processing Options

While your business may only require online credit card processing right now, you probably don’t want to choose a company that can only process cards online. What happens if you decide you need to process payments on-the-go, and your company can’t handle mobile processing? What if you need a card reader, but the company you choose can only work via an online form? Think of your long term business needs and potential growth plan and try to choose a credit card processing company that can grow with your needs.

5. No Downtime for Online Shopping Cart Applications

If you process cards via a website shopping cart, you want to choose a company that can handle it – all the time. If your website displays a message that your “shopping cart is currently unavailable,” you’re inconveniencing your customers and losing sales.

6. When and How You Can Access Your Money

Most modern credit card processing companies will process credit card transactions once every 24 hours. There are still a few companies, though, that only process transactions once a month, which can be a big inconvenience for a small business owner. Think about whether or not you can wait to access money for a month or if you need a system that allows more frequent and instant availability of money once cards are processed.

7. Watch Minimum or Maximum Processing Requirements

Most credit card processing companies do not impose a minimum number of transactions per month, but some do. If you’re just getting started with your business or are small and unsure of how much sales volume you will have, pay close attention to any requirements when it comes to processing a certain amount of credit cards each month. For companies that do require minimums, there’s a good chance if you fall below the minimum, you will be faced with penalty fees. Also keep an eye on companies that limit you to a certain number of transactions or sales. If your business grows and you start processing larger volumes of credit cards, you could be faced with over-the-limit processing fees.

8. Hardware Requirements

If you are a business that requires equipment to process credit cards in person, keep in mind the price of the Point-Of-Service equipment and the ease of reprogramming it if you need to switch credit card processing providers. There are some companies that allow you to lease the equipment, but most of the time you’ll be better off financially if you purchase . At the very least, if you buy the equipment and need to upgrade later you can at least sell the items you no longer need to recover some of your investment.

9. Research The Hell Out of The Company

Whenever you consider entering into a contract with a company that will involve the exchange of money, it’s important first to determine exactly with whom you are doing business. Big, well known credit processing companies most likely have an established reputation or other clients you can talk with about their services. Smaller or less known companies can be researched via the Better Business Bureau or your state’s Attorney General’s Office.

Customer Service

Credit card processing companies must be able to do their job and help you do yours, as well. This means you will have to communicate with various representatives at different times throughout your business relationship. You want a company that has friendly and competent customer service representatives to ensure any potential problems or concerns are handled promptly and efficiently. The right processor will also have support and technical staff that has the experience and expertise needed to take care of any issues that may pop up.

Cost Effectiveness

Business owners will usually agree that the high cost of credit card processing is a major concern. Depending on contract terms and associated fees, merchants can pay anywhere from a few hundred dollars to thousands of dollars annually in processing expenses. As a general rule, the increased sales resulting from offering customers credit card payment options make the cost worthwhile. For some small businesses, however, each swipe of a credit card represents money lost to processing fees. In some situations, a merchant may discover credit card transactions end up costing more money in the long run. To ensure credit card transactions are not only affordable but also profitable, business owners must carefully compare all of their processing options. Careful consideration must be given to the processor and the terms and conditions of any agreement to see if the cost is worth the expense.

10. Review and Understand Your Credit Card Processing Fees

The fee structure and amounts charged from one credit card processing company to another vary widely. Review all fees associated with processing credit cards and ask questions about anything that is not clear. Online credit card processing has different fee structures than retail merchant accounts, so don’t assume if you’re familiar with an offline company that you’ll automatically know what to expect when processing credit cards online. Once you’ve gotten your first statement, take some time to look it over carefully.

11. Watch Out for Hidden Fees

Credit card processing can get quite expensive if you’re not careful. When comparing processors, pay close attention to the fees, both disclosed and those that may be hidden in the fine print. How much you pay per transaction and for other services will determine how profitable it will be to accept credit cards at your place of business.

12. Compare Costs

By now, you know the cost of credit card processing can range immensely. Before signing on the dotted line, compare the fees associated with credit card processing to ensure you’re getting the most value for your dollar. Ask about start-up fees, gateway fees and other monthly fees, which can quickly add up, costing you more money than you originally anticipated. While accepting credit cards will undoubtedly increase your sales, you do not want to spend more money than necessary on expenses associated with processing those sales.

13. Be Aware of Security Threats

Small business owners are often lulled into a false sense of security in regards to the security of their credit card processing system. Reports of security breaches in the news usually name major corporations or financial institutions, not mom and pop operations across the country. Unfortunately, a small business may be more vulnerable to hackers and other security threats.

Small businesses are not as likely to have the security measures and experts on hand to deal with problems like a major corporation might. Hackers have learned that it’s easier to steal from hundreds of small businesses than it is to target one large corporation. In the wrong hands, the names, addresses and credit card information of customers patronizing small businesses can be used to steal identities and access personal finances. Lacking the expert and financial resources of larger corporations, the attacks on small businesses are on the rise. Unfortunately, these are the very businesses that can least afford the cost of recovery from these security breaches. Investigating this type of incident can take months and cost thousands of dollars. In addition to any expenses associated with recovery, the loss of revenue and business following a breach can be the downfall of a small independent business.

This is a very real concern for business owners already struggling in a tough economy, but it can be addressed. Becoming familiar with methods used by hackers to gain access to computers and other equipment is the first step owners and managers can take to protect themselves. Proper training for all staff members in security issues is essential to ensure all employees are taking precautions to prevent an attack from hackers.

How to Avoid the Wrong Credit Card Processing Provider

To make sure you are getting the most value for your money, you have to first understand the common pitfalls that end up costing you more. Let’s take a look at what to avoid when selecting a credit card processing provider.

Picking the first provider you find – As with any other purchase, you should take the time to review several providers before making your final decision. If you think all providers are the same, you may find yourself paying top price when you could have saved money by shopping around.

Not reading the fine print – There are dozens of fees that may be associated with credit card processing. From application fees to monthly maintenance fees and everything in between, what you pay in fees is what makes the difference between an affordable provider and one that will make you dread swiping a credit card for purchases.

Renting equipment – Another way to save money on credit card processing costs is to invest in purchasing equipment as opposed to renting it. Few businesses ever return to not accepting credit cards, so buying equipment you need will be cheaper in the long run. Make sure you wait until you have done all your research and know what equipment you will need to ensure it’s compatible with all providers and software you use.

Fly by night businesses – There are plenty of con artists out there that set up shoddy businesses. This is especially true where large amounts of money exchanges hands. You want to research any company before considering them as your credit card processor. Check with the Better Business Bureau to see how previous and current customers rate the business. New businesses should be carefully researched, as they don’t have the years of experience or reputation from which to base a decision.

Posted on Monday, July 19th, 2010